S. Denise Hoyle | January 20, 2009
The majority of adults in the United States (69% of them) reveal that they plan to spend less on retail shopping this year than they did in 2008. Random telephone interviews conducted nationwide in the 2009 Consumer Shopping Intentions Study also indicate however, that 58% of young adults age 18-24 plan to spend the same or [...]
S. Denise Hoyle | January 16, 2009
No matter what you sell at your website, you should also be providing plenty of content to draw in the visitors and make them more likely to purchase from you. We’ve all heard that “content is king”, well here’s why it should be such a priority for you and your website:Good Content Invites LinksIt’s simple [...]
Sarah J. Doyle | January 14, 2009
A couple days ago we talked about how the free giveaway’s can increase your business. But now comes the big question — how do people KNOW that you’re giving away something of value to them? Are people mind readers? After determining what you can rewrite or repackage to give out to new customers, or those [...]
Sarah J. Doyle | November 10, 2008
If your business is one that is out of your home or if it is a brick and mortar store you’ll need to be thinking about doing some Holiday advertising.You could do some newspaper advertising, which will require that you investigate the prices on the various sizes of ads, or you could do some direct [...]
Sarah J. Doyle | November 3, 2008
The Christmas Season has officially started at all the brick and mortar stores. I’ve been seeing Christmas stuff in Walmart and some places already, but normally the first of November the Halloween decorations come down and Christmas decorations, sales incentives and banners come out in full force.Well, the question of the day is — why [...]
Sarah J. Doyle | October 13, 2008
A friend of mine has been doing alterations as a home business for a number of years, and has a pretty good business. About six months ago while having lunch I asked her if she had a website. Her immediate answer was “of course not — how would I get alteration business over the internet?” [...]
Sarah J. Doyle | August 25, 2008
How can you possibly find a niche market by accident, you ask?Think about it. When was the last time you needed or wanted something and couldn’t find it? I can guarantee that if YOU are looking for something and can’t find it, there are many others looking for a similar item as well!There is a [...]
Sarah J. Doyle | August 18, 2008
It makes no difference if you have an internet site, brick and mortar store, or a work at home business, it is a fact that none will succeed if nobody knows you’re there.Advertising IS the key to success; however advertising doesn’t have to cost a fortune! Of course, the big display ads cost advertisers many [...]
Sarah J. Doyle | August 11, 2008
Advertising can be a small classified ad in a magazine, a full page display advertisement or a website consisting of several pages of “copy” and related material leading to the same end – the selling of your product or service.A good ad, regardless of what type it is, must have four key elements, which we [...]
S. Denise Hoyle | June 16, 2008
Home sewing / crafting entrepreneurs are always on the look-out for new ways to promote their products or services. It makes no difference if your business is just a local one or an online venture, advertising is a MUST in order to keep our names in front of potential customers. Some of the following ideas [...]
