How to Sell Your Own Downloadable Products

| January 28, 2010

Gloria, one of our fave readers, wrote in with a question that inspired today’s post. When I buy one of your patterns, I am directed to a page for instant download. How do you do that? Is there a website that sets that up for you? I have some patterns that I would like to [...]

New PayPal and Amazon Online Payment Options

| November 13, 2009

PayPal has been the dominant presence in the online payment arena for quite some time now, however both Amazon and Google have been fiercely competing with PayPal for a share of the online payment business. Now PayPal is launching their new platform, PayPal X, which will let third party developers incorporate the PayPal online payment [...]

Six Websites That Can Save You Money

| October 27, 2009

1.  FindHow.com  FindHow.com is the “how to” search engine where you can find clear instructions from experts on everything from how to select a sewing machine to starting a business with your spouse. 2.  Bargainist.com  The Bargainist is an award winning site that locates and consolidates information on sales, bargains and deals on just about [...]

Human Touch Even Affects Online Sales

| September 10, 2009

A recent survey by Harris Interactive and IMShopping concluded that more than half of consumers make purchase decisions “at least sometimes” based on their abilitity to get help from another person.  Of those surveyed, 52% said they had decided NOT to make a purchase because they weren’t able to get any human interaction for assistance [...]

Top 6 Reasons Why Websites Don’t Perform

| August 28, 2009

You’ve spent weeks, or months, to finally get your own website built and online.  Time goes by, your site gets a few visitors, you’ve even made it into the search engines, but you’re not seeing too much sales activity.  Is it worth it to keep paying the hosting bill?  You bet it is – it’s [...]

Creative Photo Styling Tips

| July 21, 2009

Whether you’re taking pictures of products you have for sale, or of the necessary steps in a tutorial, you want to create the best possible shots.  When you’re displaying your wares on the Internet, a picture isn’t just worth a thousand words, it’s worth the whole sale!  Try selling something online without pictures at all [...]

Give Your Customers What They Want

| February 17, 2009

The decision on what type of content to place on a website is usually always made by people within the company.  While it is important for a company’s stakeholders to determine how much and what type of information to put out there for visitors to their website, it is even more important that they give [...]