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January 2011
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How to Manage Banner Ads in WordPress

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I highly recommend the WordPress platform not just for blogs, but for any type of website because it’s super quick and easy to get setup and it’s free, so you could literally have a professional site up and ready in an evening.  Once you have your WordPress blog or site going you’ll have access to countless plugins that can help you add all types of functions and features to the site.

One of my favorite plugins is Max Banner Ads because it allows you to easily manage all of your banner ad campaigns without having to know any HTML.  The Max Banner Ads interface helps you to setup any size or type of banner ads, and lets you choose when and where they will show up.  You can plugin any number of banner ads, simply by copying and pasting the URL and link image, and you can have them rotate so visitors don’t get bored with and become blind to the ads displayed on your site.

With the Max Banner Ads plugin you can choose whether to display ads at the top or bottom of a post, only after the last post, or you can even elect to have ads show up within every other post or specifically within posts #2, #5, #9 and so on, all with the touch of a mouse.

The best thing about the plugin though is the ability to track the impressions, clicks and click through rates for every ad on your site, all from one spot within your administration panel (see image above).  You can see at a glance which ads are performing and which aren’t so that you can change them accordingly and increase your site’s advertising income with just a few clicks.  Download your free copy of the Max Banner Ads plugin, or upgrade to the pro version for $47 to remove the developer’s link.

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