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April 2009
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Spread The Word With A Press Release

Do you have a new product to announce?  Have you moved your shop location?  Re-designed your web site?  Spreading the word is easy through press releases and there are a number of free and low cost resources available online to help you write your own press release and get it distributed.

Bill Stoller’s Publicity Insider is an excellent resource on how to write a great press release.  This is a wonderful place to start to learn what to put into your press release, what format to use and how to create a catchy headline.

PRWeb boasts clientele ranging from small startups to Fortune 500 companies and claims to be “trusted by more than 40,000 companies worldwide.”  With no annual contracts and no subscription fees, PRWeb charges around $80 per press release for standard visibility.

1888PressRelease distributes press releases online and directly to media agencies and professionals.  The process of submitting your press release is user friendly and takes only a few minutes.  Prices range from $10 to $50. 

MarketWire also provides online news monitoring so you get up-to-date information on where your press release is posted around the Web, how many times your release is accessed and who is accessing the release.  Costs vary for different levels of service.

SBWire is an affordable solution for small and mid-sized businesses, and even provides its services at no cost to non-profits.  Press release distribution services start at $24.95.

Get free and low-cost press release distribution services at  Their free service distributes releases online through emails to journalists, search engines and Google News.

PR Newswire allows you to submit press releases and search for article queries.  Distribution costs vary based on the service and there is an annual membership fee of $150.

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